Funky business forever
As a project manager you are in charge of change. This book gives you a great picture of the changes that are happening in business. The book gives you a good picture of the stormy waters your project is being launched in. This is the water you have to navigate in. Funky Business tells us that difference rules, and difference comes from the way people think. In this world, we can no longer do “business as usual” – we need funky business.
Full description
With its fresh thinking approach and updated with the latest business messages and new examples, Funky Business will ensure you are always on the right side of change.
In 1999, the authors described a world economy, which they called a surplus society with almost unprecedented opportunities for the talented companies and the competent employee. In the dark age, business revolved around being dressed in the right, regulated coke-colored habits and keeping your path clean.
The world gets new colors
The companies lived a life of monotony. Things changed. Gray is no longer the only color. A lot of different colors, choices, challenges, competitors, puzzles, and crises has emerged. Business has discovered funk: Funky Business. The authors have made a remix in Funky business forever. The book contains a number of new examples collected by Kjell and Jonas in their worldwide search for the true meaning of funk. The original ideas have been reassessed, held up against the light and examined. All gray shades have been removed.
Only your talent can save you
Only talent will allow you to be unique. Forget what has been. The new edition of Funky Business will rewrite the future for organizations and leaders. The gospel of new thinking is Funky Business. It creates a new Industry Standard. Funky Business is rigorously researched, witty and intelligent, and overflows with provocative ideas.
Read the book and understand the surroundings of your project
Book: Funky business forever
Authors: Jonas Ridderstråle & Kjell A. Nordström
Publisher: Pearson Education Limited, Paperback, Language: English, 270 pages, 3rd edition, 2008, ISBN13: 9780273714132
